DOES THE REPEAT TOURIST SPEND MORE THAN THE FIRST TIME? A CONTRIBUTION TO THE LITERATURE

Authors

DOI:

https://doi.org/10.21714/2179-9164.2019.v16n3.007

Keywords:

Tourism Economics, spending

Abstract

There isn´t a consensus about the impact of a first time or a repeat tourist on local economy since that the findings of studies comparing the amount of money spent by the two categories of tourists are inconclusive. We interviewed 500 people who went to any tourist destination more than once through a virtual platform in Brazil. This article uses Principal Component Analysis to analyze this issue. The results identified four types of repeat tourists, who tend to spend less than first-time tourists, but who may influence people to visit the destination due to their high degree of satisfaction. A recommendation for future research would be to use the Confirmatory Factor Analysis (CFA) to confirm the measurement model after conducting Exploratory Factor Analysis (EFA).

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Author Biographies

JEAN MAX TAVARES, PUC MINAS UECE - Universidade do Estado do Ceará

Pós doutorado em Economia do Turismo (Universidade Nova de Lisboa) e Graduando em Turismo (formatura em dezembro/2019)

Stanislav Ivanov, Varna University of Management

Associate Professor in Tourism Economics

PhD in Tourism Economics, University of Economics – Varna, Bulgaria, 2005

Cihan Cobanoglu, University of South Florida - Sarasota-Manatee (USA)

Ph.D, Hospitality Management in Oklahoma State University (1998 – 2001)

Published

2019-12-24

How to Cite

TAVARES, J. M., Ivanov, S., & Cobanoglu, C. (2019). DOES THE REPEAT TOURIST SPEND MORE THAN THE FIRST TIME? A CONTRIBUTION TO THE LITERATURE. Revista Hospitalidade, 16(03), 118–133. https://doi.org/10.21714/2179-9164.2019.v16n3.007